The trailer shows Seinfeld, in some sort of character, enthusing about the discovery of the Pop-Tart and the ensuing fracas between Post and Kellogg’s. The best scenes in the trailer are the ...

Jerry Seinfeld spent two years writing a joke about Pop Tarts ... follows rivals Kellogg’s and Post as they compete in the early 1960s to create a game-changing breakfast pastry.

"Well, they look a little drab to me when they're not frosted ... us through a Kellogg's-style funeral for a "taste pilot" who blew up during the creation of the Pop-Tart.

The iconic toaster pastry, Pop-Tarts, have been delighting taste buds for generations. Whether you swear by Frosted ...

In 2012, Jerry Seinfeld appeared in a New York Times video where he’s seen breaking down how he wrote his famous “Pop Tart ... Kellogg’s and Post as they “race to create a pastry that ...

Kellogg is answering ... if you like Pop-Tarts. , the menu includes "The Fluffer Butter," marshmallow spread sandwiched between two Pop-Tarts frosted fudge pastries; the "Sticky Cinna Munchies ...

Pop-Tarts Crunchy Poppers are available in two Crazy Good varieties: Frosted Strawberry Crunch and Frosted ... Cheez-It®, Pop-Tarts®, Kellogg's Rice Krispies Treats®, RXBAR®, Eggo ...

Was there really a childhood before Pop-Tarts? Whether you're on team Frosted Strawberry, Brown Sugar Cinnamon or Frosted Hot Fudge Sundae, the joyful grocery store toaster pastry invokes ...

Post is credited with the invention of Pop-Tarts. The little devils were first marketed in 1964 but even after 60 years, they remain wildly popular – to the tune of three billion sold annually. Here's ...