Retailers need to learn how to craft a brand voice that not only speaks to Gen Z but also actively listens and responds to their values.

A new study documents record-breaking electron temperatures in a compact, sheared-flow-stabilized Z-pinch fusion device. In the nine decades since humans first produced fusion reactions, only a few fu ...

In those face-masked, neurotic features, we see a horrible glimpse of the future. A generation screen-addled, aggrieved, ...

When her generation entered their professional lives two or three decades ago, they couldn't really keep tabs on who was doing what, and concentrated solely on their own endeavours. "But now, thanks ...

Only 17.4% of San Antonio's millionaire households belong to millennials. Generation Z, also known as Zoomers, are the ...

Gen-Z has revealed which age they think indicates old age.

each generation navigates distinct societal challenges, shaping their therapeutic dialogue. Gen Alpha often grapples with ...

A group of pro-democracy Gen Z activists have announced a summer Tour to Save Democracy, during which they will travel by bus ...

Certainly, some students upset about Israel and Gaza might decide to stay home or cast a protest vote against Mr. Biden – and in a close election, even a small loss of support can hurt.

The 89 lawsuits against a corporate defendant in 2023 that resulted in a nuclear verdict of at least $10 million is the ...

Kirby is among the growing number of young people who have chosen to swap college for vocational schools that offer paid, ...