Price history: This is the cheapest we've ever seen the Versa 4, so there's never been a better time to pick one up. Price comparison: Target and Walmart are both selling the watch for $149, but why would you do that when you can grab it for much less right now on Amazon — unless you really, really want it in blue.

A surprise discount on one colorway of the Fitbit Versa 4 sent it plunging to just $104.96, smashing its previous record low price.

Shop the Fitbit Versa 4, the brand's latest smartwatch, and get 25% off. The Fitbit Versa 4 smartwatch is one of the best deals on Amazon this week. This latest iteration in the Versa series is $50 off if you're looking for an upgrade to your fitness tech.