As tech companies lay off staff and freeze hiring, Campaign US asked industry leaders whether the ad industry stands to ...
Chinese tech giant Alibaba has cut its sales and marketing spend after the company reported flat revenue growth (as a listed ...
Chinese marketing observers suggest the new rules will improve indeed improve transparency, with one suggesting this could ...
Spikes Asia Academy 2022 will see new-world industry professionals hold talks culminating in a project or hackathon where ...
So why is it then that so many data governance initiatives are being treated like innovation projects, versus the true ...
Kyiv-based Bickerstaff.734 has been forced to search for opportunities abroad as the war against Russia continues. In the ...
Indivisa, a women’s football media brand in the Footballco stable, has partnered with sports apparel giant Adidas to create a ...
This time, Skyn goes even more off-tangent with an unexpected idea by agency partner UltraSuperNew Tokyo. Ad Nut supposes ...
The deal will strengthen the Japanese network's capabilities in Malaysia’s digital advertising market, and the two firms will ...
As more clients split up their marketing budgets, it's making way for short-term projects. We ask agency leaders how this ...
Amazon is inspiring people to read more and let their imaginations come alive as it promotes its Books division. The global ...
Saatchi & Saatchi has brought back one of its classic ads to express its opposition to the US Supreme Court's overturning of ...