Nielsen’s The Gauge™ shows traditional TV accounts for 70% of South Korea viewing, while streaming reached 17.8% and ...

Nielsen is evolving its cross-platform content measurement solutions to give every corner of the media industry a complete, ...

NEW YORK — September 16, 2026 — Nielsen today announced significant enhancements to its Streaming Content Ratings (SCR) product, which accelerates data deliveries from a once-weekly reporting cadence ...

Another season of college football is underway, following a record-breaking year where viewers consumed more than 179 billion minutes across Nielsen-rated networks—a 9% increase year-over-year.

Advertisers gain granular CTV targeting and turnkey reporting across eligible inventory from connected supply partners, without being tied to a single SSP Programmatic CTV buyers often lack consistent ...

New York – August 19, 2026 – Nielsen today shared a number of key enhancements to its currency methodology before the new broadcast TV season. Together, these updates make Big Data + Panel currency ...

NEW YORK – August 18, 2026 – Nielsen’s June 2026 reports of The Gauge™ and Media Distributor Gauge revealed several key drivers that impacted television viewing trends: The highly anticipated FIFA ...

As the NFL prepares to kick off another season following record-breaking viewership in 2025, Nielsen has officially launched the inaugural “Nielsen Scarborough NFL Fandom Index.” This comprehensive ...

DoubleVerify Shareholders to Receive $13.60 Per Share in Cash, Representing a 30% Premium to the 60-trading day VWAP Combination of Nielsen and DoubleVerify to Provide Clients Clear, Verified, and ...

Spider-Man: Brand New Day has shattered box office records, achieving the biggest domestic opening weekend in history with $360 million in the U.S. and racing past $1 billion globally in record time.

NEW YORK – August 4, 2026 – The crown for most-watched streaming title through the first six months of 2026 belonged to Netflix’s Stranger Things, according to Nielsen’s Streaming Landscape 2026: ...

The full breakdown of who's showing up for the world's biggest tournament and why brands can't afford a one-size-fits-all fan. The FIFA World Cup 2026™ isn't one audience — it's dozens, all showing up ...