For what at first looked like a scandal of the day, Bud Light’s partnership with transgender influencer Dylan Mulvaney grew ...

Anheuser-Busch’s US marketing chief plans to resign as the brewer continues to grapple with sharp sales drops following its ...

Bud Light was dethroned by Modelo this summer as the top-selling beer in the US.Christopher Sadowski AB InBev, which owns Bud Light, said it will stick to uncontroversial marketing campaigns ...

At the beginning of June, Modelo Especial, a Mexican beer made by Constellation Brands, replaced Bud Light as the top-selling beer in the United States.

LAS VEGAS (Gray News/CNN) - Bud Light is set to become the official beer of the UFC next year. It is scheduled to replace Modelo, which dethroned Bud Light as America’s best-selling beer in June.

LAS VEGAS (TND) — Mixed martial arts company Ultimate Fighting Championship (UFC) and beer giant Anheuser-Busch have inked a multi-year deal to make Bud Light the “official beer partner of UFC.” ...

FILE - In this Sept. 9, 2017, file photo, ILir Latifi, right, of Sweden, takes down Tyson Pedro, of Australia, during their mixed martial arts bout at UFC 215 in Edmonton, Alberta. Bud Light is ...

Anheuser-Busch will focus its marketing on events like football and concerts, which it has targeted often in the past, as it looks to lift lagging sales of Bud Light. It's a part of the company's ...

Bud Light has released a new ad featuring NFL legends Peyton Manning and Emmitt Smith, but critics aren’t impressed. Released on Friday via the social media platform […] ...

Brewers and soft drinks will offer more “resilient demand and more input-cost benefits,” compared with distillers, next year, ...

LAS VEGAS (Gray News/CNN) - Bud Light is set to become the official beer of the UFC next year. It is scheduled to replace Modelo, which dethroned Bud Light as America’s best-selling beer in June.