The "Chipotle Camera Trick Challenge" is a TikTok trend involving a customer, and sometimes spectators, pointing cameras at a restaurant worker in an attempt to make them increase portion sizes.

The "Chipotle Camera Trick Challenge" is a TikTok trend involving a customer, and sometimes spectators, pointing cameras at a restaurant worker in an attempt to make them increase portion sizes.

Niccol had previously said he was disappointed to learn about the “Chipotle Camera Trick Challenge,” a viral TikTok trend where customers film — or pretend to film — their server in order ...

Dive Insight: Chipotle's annual celebration of National Avocado Day brings together several tactics that the fast-casual chain has utilized in its marketing for years, including an embrace of emerging ...

In a surprising move that’s shaking up the business world, Starbucks has announced that Chipotle CEO Brian Niccol will be taking over as the coffee giant’s new CEO. Niccol, known for his savvy ...

McDaniel labeled the app as "TikTok meets DoorDash," giving users the ability to swipe through videos of food from ...

orleans boy now viral on tiktok, and he has a brand deal to prove it. yeah, you got to just cuteness overload here. so check him out. you may have heard of reese jackson, who really loves chipotle.

The "Chipotle Camera Trick Challenge" is a TikTok trend involving a customer, and sometimes spectators, pointing cameras at a restaurant worker in an attempt to make them increase portion sizes.

Chipotle customers' bowls and burritos may be heftier going forward after the chain's CEO addressed social media users' concerns over portion sizes during an investor call. Brian Niccol, the chairman ...

The CEO of Chipotle told investors this week the restaurant had skimped on ingredients for customers in the past but would be “retraining” staff to serve bigger portions.