Disney wants to crank up Disney+ subscriber numbers ahead of the end of its September 2024 quarter — and before a new price increase takes effect. In a new promo launching Thursday, new and returning customers in the U.

Now through September 27, Disney Plus is offering its ad-based plan for just $2 a month for three months. The regular rate for a Disney+ Basic subscription is $8 per month, but this streaming deal comes as the price is set to increase to $10 per month on October 17. Sign up now to save 75% on three months of Disney Plus.

The move will help the satellite TV giant "remain competitive in the marketplace, while still delivering the best possible programming"

Disney has introduced a limited-time promotion for Disney+ Basic, offering the ad-supported service to new and returning subscribers for $1.99 a month. The promotion, which is available through September 27,