YouTube influencer and boxer Jake Paul is launching a personal skin-care line for men. The line, which will be called W, looks to tap into the growing market for men's grooming products.

Jake Paul, the YouTuber-turned-boxer set to take on Mike Tyson in November, has founded a new men's personal care line, W, that will be sold exclusively at Walmart.

W by Jake Paul is the boxer’s new men's care line that features body wash, shampoo and conditioner, hair care products and body sprays.

Jake Paul is only 27 but he’s earned many titles thus far in his career: Vine superstar, YouTube troublemaker, undisputed social media influencer, professional boxer (with a 9-1-0 record), media ...

Paul struck a deal with the Texas-based grocery store to vend his line of grooming and personal care products, W by Jake Paul, which sells items like soap, deodorant, body spray, face wash and more.

The duo announced on Wednesday that the LSU gymnast had joined Paul as partner for the boxer's "W" men's personal care brand, which launched in June. "I’m so excited.

W, the men's personal care brand from Jake Paul made to smell great and designed to work harder, today announced it has raised a Series A led by Shrug Capital. Valued north of $150 million, W has ...

The Pauls are both entrepreneurs, too, with Jake spearheading a men’s personal care brand called W and Logan co-founding the beverage company Prime and snack brand Lunchly. Watch a trailer for ...

Jake Paul vs. Mike Tyson boxing match now sanctioned by Texas 01:00 Social media personality and boxer Jake Paul is now selling personal care products for men at Walmart, saying the new line doesn ...

Jake Paul and Logan Paul will not ... “Paul American,” which will launch March 27 on ... with Jake spearheading a men’s personal care brand called W and Logan co-founding the beverage ...