CEO Ynon Kreiz sat down with Jim Cramer on Mad Money recently, and the message was unambiguous: 2026 is the year Mattel stops being just a toy company and becomes a full IP entertainment platform.

Cygielman grew up as a Barbie girl, like so many women around the world.   “My cousins were a couple of years older ...

In fewer than seven decades, Barbie went from a spooky little doll to a perfectly sculpted face with endless career ...

Mattel is taking a trip to the Other World to recreate Coraline as a Monster High Skullector Doll, and she's eerily eye-catching.

OpenAI and Mattel announced a joint venture bringing AI chatbots to brands like Barbie and Hot Wheels last June, leveraging ...

The title character from Laika’s stop-motion animated movie classic “Coraline” is getting a Monster High Skullector doll.

Mattel, the company that makes Barbie dolls, has released a new Barbie designed to represent people who have autism. The doll is meant to help autistic people see themselves represented in a popular ...

Hasbro's secret weapon has been its Wizards of the Coast division, which includes Dungeons & Dragons, Magic: The Gathering ...

Mattel Inc. introduced an autistic Barbie, expanding a fashion-doll line designed to reflect a broader range of disabilities, body types, and identities as the toymaker continues its push toward ...

NEW YORK — The publishing arm of Mattel Inc. is teaming with million-selling novelist Alex Aster on a Barbie young adult novel in which the iconic doll embarks on a journey across “treacherous, ...

When Mattel announced its autistic Barbie last month, the response was immediate and largely celebratory. Headlines praised the doll as a milestone for inclusion. Social media applauded it as a sign ...

SALEM, Va. (WFXR) – This month, Mattel released a first-of-its-kind doll in their “fashionista’s line,” a new Barbie with autism. Frances McCutcheon, a lecturer in disabilities studies at Roanoke ...