McDonald's is extending the $5 value meal as rivals such as Burger King and Starbucks offer deals to entice diners and boost ...

An independent advocacy group of McDonald's franchisees is weighing in on the company's upcoming value meal promotion. It ...

Burger chain McDonald's would continue to offer $5 value meal at most of its U.S. restaurants beyond the initial four-week window, Bloomberg News reported on Monday citing a company memo.

The company anticipated its first quarter would be the toughest of the year as it promoted its new $5 value menu, Kempczinski told analysts. McDonald’s expects to build momentum in the second ...

Similarly, in the weeks after Chili’s reinstituted the 3 for Me combo, foot traffic increased by 27.5 percent. Chili’s is still experiencing a marked increase in foot traffic due to this deal.

and tactical value offerings, like the popular "$5 Meal Deal," aim to drive traffic and address customers' affordability concerns. Despite these strengths and opportunities, McDonald's still faces ...

McDonald’s is known for affordable buys ... Especially when compared to other value meals containing more food variety and volume for $5.” The same goes for their lunch and dinner items.

(Reuters) McDonald's launched its value menu at U.S. restaurants on Tuesday as it tries to boost its value offerings in the competitive fast-food industry and drive traffic. Google is removing ...