A Nielsen spokesperson tells TheWrap that it hopes to reach a new deal and continue to partner with Paramount, but emphasized ...
Following the $8 billion deal’s close, Oracle co-founder ... up for sale include Pluto TV, BET, VH1 and the Paramount lot, which would be leased back for the studio’s use.
Paramount Global has told both its ad-sales staff as well as executives at prominent media-buying agencies that it is very close to ending its reliance on Nielsen ratings data, according to two ...
Paramount Advertising is the centralized team that manages domestic multiplatform ad sales across CBS, BET, Comedy Central, MTV, Nickelodeon, Paramount+, Pluto TV and other properties. The number ...
but a Paramount veteran points out that the studio is a fraction of the overall economics of the parent company. “How do you solve a problem like [the decline of] linear television, which is the ...
Barry Diller said his interest in Paramount Global “unquestionably” pushed Skydance to close its merger with ... once ran the company’s film and TV studio and took on Sumner Redstone in ...
The current project had been housed at Paramount Television Studios but moved to CBS Studios last month when Paramount Global shut down PTVS. A National Book Award winner in 2001, The Corrections ...
The weather may be cooling down, but the library on Paramount Plus is heating up with a ton of new shows and movies this ...
Paramount Global is getting ready to smack Nielsen with a ruler. Paramount Global has told both its ad-sales staff as well as executives at prominent media-buying agencies that it is very close to ...
Paramount Global is getting ready to smack Nielsen with a ruler. Paramount Global has told both its ad-sales staff as well as executives at prominent media-buying agencies that it is very close to ...