“This aligned really well with our strategic goals of broadening more into the lifestyle, après-ski space,” Sophie Goldschmidt, president and CEO of U.S. Ski & Snowboard, said in an interview.
While J.Crew has long captured the ski scene in its catalogues and lifestyle merchandising, this is the brand's first foray ...
J.Crew, which has long captured the ski scene in its catalogues, storytelling and lifestyle merchandising, is advancing the approach with a three-year partnership with U.S. Ski & Snowboard, WWD has ...
SUN VALLEY, Idaho (AP) — On race day, the U.S. ski team needs sleek and streamlined apparel. After the finish line, though, it's time for some cool, comfortable and fashion-forward threads. Soon ...
From the department store to the slopes—J.Crew and U.S. Ski & Snowboard have announced today that they're embarking on a three-year partnership where J.Crew will serve as the organization's official ...