UPDATE: Feb. 28, 2024, 11:39 a.m. GMT. Wendy's has since clarified in a statement to Mashable that it "will not implement surge pricing." Rather, it may experiment with variable pricing strictly ...

Wendy's said the digital menu boards would instead ... adopting digital strategies have denied that they will engage in surge pricing, Pancotti said there could be consequences down the road ...

“Wendy’s will not implement surge pricing, which is the practice of raising prices when demand is highest. We didn’t use that phrase, nor do we plan to implement that practice,” the ...